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We want you to reach your goals and love what you do because, let’s face it, we love this industry. It’s the greatest industry in the world. As beauty professionals, we get to make people look and feel great every day. As a result, people look forward to seeing us. There is so much potential for success. But getting started is the hardest part. In this series, “Business Advice from Eric Fisher,” we tap into Eric’s wealth of knowledge and share advice that will help you reach your goals. So without further ado, here’s the latest business tip.


Success Doesn’t Happen by Accident

Success rarely happens by accident. Success is achieved by setting goals. Goals are your road maps. They direct you toward success. When setting goals, begin with what you want to do, where you want to go and how you’ll know when you get there. Paint a bigger picture for yourself. Only you know what your personal next level looks like. Some goals will be easy to achieve, while others will be tough. The mindset you have and the planning you do is the key to achieving your goals.

To be successful, you must commit to live up to your possibilities and capabilities. You cannot blame others when you don’t reach your goals. It’ll take a lot of effort, but the more effort you put in, the better chance you’ll have of reaching your goals. We’re a big believer that it takes time to achieve your goals. The method Eric likes and uses requires patience and the acceptance that sometimes you’ll have setbacks. You can’t expect to reach your goals all at once. It can be frustrating when you have goals and don’t achieve them. It happens to all of us, including Eric.

Super-successful people put forth more effort to get better results. They have a sense of purpose. They aren’t necessarily the smartest or the most talented – they’re the people who set goals and work hard to achieve them. They’ve defined the result and know that working hard now will pay off later. They’re goal-oriented and get things done. They start with the answer. They visualize their success before they get out of bed in the morning. They look at their goals two or three times a day, including first thing in the morning and last thing at night. They want more, so they do more.



Figure out what your goals are and write them down. They can be performance goals or learning goals. Both will fuel your success. Once you’ve determined your goal, identify what steps you need to take to achieve your goal and reach success.


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